"If you sit back and wait, you've lost the wave." That’s how BestStart Chief Information Officer Sean O’Donoghue describes the organisation’s decision to move early with AI‑powered documentation.
After reviewing the rapidly evolving EdTech landscape, BestStart selected Mana. It stood apart from other AI tools as a teaching intelligence platform purpose‑built for the early childhood sector, designed by people who understand the demands and requirements unique to ECE teachers.
The challenge: Quality at scale is a different problem
There has been increasing pressure around documentation on teachers, who balance planning and reporting with the realities of engaging with children on the classroom floor. For larger organisations, those pressures are amplified.
"One of the biggest challenges I've seen, not just in New Zealand but across pedagogy throughout the world, is time for teachers and the overburden of compliance, of documentation, of regulation," observes Sean O'Donoghue, Chief Information Officer.
What compounded the issue was the market’s response. A surge of tools promised to ease documentation pressure, but few were designed with early childhood pedagogy at their core. "There was a plethora of tools out there," Sean notes, "but those tools would most likely be better described as being an inch wide and a mile wide." While many offered broad functionality, they lacked a deep understanding of how ECE educators think, work and plan for children’s learning.
With a clear strategic objective to delight and inspire families, BestStart needed a solution that could protect teaching quality and intentional practice while operating consistently across 260 centres.

Choosing the right partner: Walk the walk
For a CIO evaluating platforms at enterprise scale, trust matters as much as functionality. Technology evolves quickly; but enduring partnerships optimise the use of these tools.
"Mana seemed to talk the talk," Sean recalls, "and over the years we can see that they can walk the walk, which is great." What built that trust was not just delivery, but the way Mana engaged in the design process and the fact that its team comes from an early childhood background.
National Education Leader Clair Edgeler describes that collaboration: "We were really clear in our communication with Mana around the things that were important to us…[to] work in design of making this really fit well"
That collaborative approach, with Mana genuinely listening, building to BestStart's requirements, and maintaining open feedback loops throughout, became the foundation for confidence at scale. "Those feedback loops are really important when you're scaling," Clair explains. "The Mana team wanted to hear positive sentiments and the reservations."
“That gives real trust to any platform that you’re using and the people that you’re partnering with.”
Clair Edgeler, National Education Leader
The family engagement gap: From months-long waits to real connection
BestStart's organisational strategy is explicit: delight and inspire families. Before Mana, the gap between that aspiration and daily reality was wide.
What changed wasn't just the speed of delivery. It was the quality and depth of what families were receiving.
Teacher Dzidzai Masunga describes what's now possible in her room: "Parents are particularly interested in how we are supporting their child, the methods we're using, how we're responding to learning." Through Mana, she's able to suggest strategies that extend from the centre into the home, like a specific counting and sequencing method, creating a genuine bridge between educator and family.
Teacher Rubeena Govender has watched this shift play out in real time: "Families reading our stories, they implement some of the things we do here at home. It's a real connection and working together, and it improves children's learning a lot more."
“One of the things we know about our families is they want to be communicated with around what their child’s learning. And for us at BestStart, we have a strategy that is about delighting and inspiring our families.”







